Esade Alumni General Assembly

Esade Alumni General Assembly

The Ordinary and Extraordinary General Assembly of Esade Alumni was held on 16th December. At the meeting, a report on activities, accounts and the management of the Executive Board during the 2019-2020 year were presented and approved. Two new Executive Board members were also elected and the budget for the current year was presented. The meeting was led by Maite Barrera (Lic&MBA ‘98), President of Esade Alumni; Patricia Valentí (MBA ‘02 / Promociona ‘17), Director of Esade Alumni; Ignasi Rafel (MBA ‘94), Secretary General of the Executive Board and Oriol Pinya (Lic&MBA ‘95).

Report on activities

After attendees were welcomed, the impact of COVID-19 on the activities of Esade Alumni was discussed. For this academic year, an organisation was established in accordance with the guidelines of the Esade Alumni Strategic Plan, with emphasis on the four main pillars of the plan: Get Involved, Be Global, Connected to Society, and Esade Engagement & Contribution. The Get Involved pillar was aimed at getting alumni more involved and willing to participate in the association (exemplified by success stories such as participation on boards, the Thesis Awards, the new Directors’ Club, etc.).

Patricia Valentí briefly reported on how the value proposition had been adapted and updated and explained how the alumni clubs and areas moved all of their planned activities and services online in less than a week, with an average of 50 activities per month. With respect to the Be Global pillar, she noted that the 84 chapter boards were given guidance and that the number of website users and visitors to the Content Hub increased. (The decision was made to open up the Content Hub as an easy way to be present and help the entire alumni community in this very vulnerable moment.) With regard to the third pillar, Connected to Society, she highlighted the importance of the social and entrepreneurial areas of Esade Alumni’s strategy, as well as the excellent work of the 290 volunteer Pro Bono Consultants. At the beginning of the year, the Forum of Trustees was launched as a means of promoting alumni who belong to the governing bodies of social entities. Activity also continued on the entrepreneurial front: 450 projects were assessed and a total of €3.5 million was invested.

As for Esade Engagement & Contribution, new ExEd programmes were launched online to facilitate the ongoing education of alumni (ESports, Legal Tech and Omnichannel & E-commerce Strategies). The response has been very good and coordination and support work has been carried out in a new fundraising campaign. Finally, she noted that, given the remarkable circumstances of the past year, Esade Alumni has tried to amplify the voices of alumni, and that the alumni, in turn, have been keen to participate.

Financial report

As for the annual accounts, Esade Alumni closed the 2019­2020 academic year with a positive result, with 82% of income coming from fees and 18% from operating income, with an adjustment between expenses and income to achieve a balanced budget. The bulk of the difference was caused by the cancellation of the Annual Conference and other in-person events since March.

As for the income and expenditure budget for the 2020-2021 year, the association will continue in the same vein, acting prudently in view of the new social context that this year is likely to entail. Therefore, there will be no major changes in either fees or balances. It is important to note that Esade Alumni is increasingly an association with a global community, so digital investment will continue to be an important factor going forward.

Renewal of the Esade Alumni Executive Board

After the unanimous approval of the report on activities, the accounts and the management of the Executive Board during 2019-2020, as well as the budgets for 2020-2021, the partial renewal of the Board was carried out in accordance with Articles 11 and 12 of the Esade Alumni Charter. David Cerqueda (ADE&Lic&MBA ‘98), Chief Digital Officer and Managing Director for Diversification at the Godó Group, and Josep Salvatella (EMBA ‘04), founder and CEO of RocaSalvatella, were elected as a joint ticket. Finally, an amendment to Article 5 of the Esade Alumni Charter was presented and approved. After the presentations, a question and answer session was held. The meeting was then adjourned.

Josep Salvatella (EMBA ‘04) is the founder and CEO of RocaSalvatella. As an entrepreneur, he actively participates in the creation of new business projects. He holds an Executive MBA from ESADE and is now an Academic Assistant in the Department of Strategy and General Management, where he oversees new business projects. He has more than 25 years of experience in business management in the retail, higher education, content and start-up sectors.
David Cerqueda (ADE&Lic&MBA ‘98) is the New Businesses Managing Director at the Godó Group since 2011. He has a bachelor’s degree in business and an MBA from Esade and a CEMS Master in economic, financial and marketing strategy from HEC Paris, among other qualifications. Before joining the Godó Group, he was the Executive Director of Goldman Sachs UK. He previously worked in the capital department at the Paris headquarters of BNP Paribas. As of January, he will be the Managing Director of the Andorran Financial Authority.

Other members of the Executive Board:

  • Maite Barrera (Lic&MBA ‘98), President
  • Eugenia Bieto (Lic&MBA ‘73), Guest Member
  • Antonio Delgado (Lic&MD ‘00 / DTI ‘02), Guest Member
  • Raúl Andrés Díaz-Varela (Lic&MBA ‘92), Member-at-Large
  • Javier Faus (MBA ‘95), Member-at-Large
  • Ramón Forn (MBA ‘83), Guest Member
  • Jordi Gallés (Lic&MBA ‘95), Member-at-Large
  • Carmina Ganyet (EVV ‘03), Member-at-Large
  • Olaya García (MBA ‘01), Member Representing the Esade Foundation
  • Miguel Montes (GEMBA ‘09), Member-at-Large
  • Belén Moreu (MBA ‘99), Member-at-Large
  • Tomás Muniesa (Lic&MBA ‘76), Member-at-Large
  • Pedro Alfonso Parada (Lic&MBA ‘67), Guest Member
  • Oriol Pinya (Lic&MBA ‘95), Treasurer
  • Ignasi Rafel (MBA ‘94), Secretary
  • Javier Sánchez-Prieto (DHD ‘03), Guest Member
  • Joaquín Uriach (MBA ‘94), Member-at-Large
  • Carlos Ventura (Lic&MBA ‘92 / EVV ‘03), Member-at-Large

Rethinking Business Strategy in Times of Crisis

Rethinking Business Strategy in Times of Crisis   The tourism crisis that has enveloped Spain since the start of the COVID-19 pandemic has forced the industry – and hotel chains in particular – to seek out alternative lines of business. This is the case at Gallery Hoteles, which has reopened its hotels [...]

Management Changes at Esade Alumni

Management Changes at Esade Alumni Patricia Valentí (MBA 02 / Promociona 17) has been appointed by the Executive Board as the new Director General of Esade Alumni, taking over from Xavier Sánchez (Lic&MBA/SEP), who has led the association for the last 14 years. Patricia was previously a member of the executive committee, [...]

Referrals Service

Referrals Service Who do you want to contact with? ESADE Alumni has launched a new service so that when you need someone as a reference (for mobility, functional, support and entrepreneurial issues), you can find them easily. Functions To ensure career development, it is essential for alumni to make, increase and maintain [...]

Together for a Better 2021

Together for a Better 2021 This year we have learned a lot of valuable lessons: how to deal with uncertainty, remembering to appreciate those around us, rediscovering the value of community... and who would have thought we could be such creative problem-solvers? But, above all, it has shown us that we can rise up [...]

Internationalisation of La Liga: Five Alumni Discuss Their Experiences

Internationalisation of La Liga: Five Alumni Discuss Their Experiences   Five Esade graduates are responsible for overseeing the commercial interests and presence of the La Liga brand in different regions of the world. We spoke to all of them during a meeting with a strong international flavour, organised by the Esade Alumni Brussels Chapter with [...]